Paid Ads Tracking & Multi-Channel Attribution
Finally understand which ads bring real leads — across Instagram, TikTok, WhatsApp, and your website
In Bali and APAC, the real customer journey looks like this: Instagram Ad → DM → WhatsApp → CRM → Booking, TikTok Video → WhatsApp → Sales Manager → Payment, Google Search → Form → WhatsApp → Booking, Referral → Website → WhatsApp → CRM. But most businesses track only the first 10% of the path and have no idea which campaigns actually generate revenue. We build full-stack tracking systems that follow every step of the user journey — from ad click to WhatsApp message to booking or sale. Your marketing stops being a guess and becomes a data-driven engine.
What We Build
Full Ads → WhatsApp → CRM Tracking
The most important flow in Bali. We track:
- •Which ad the user clicked
- •Which creative brought the lead
- •IG → WhatsApp handoffs
- •WhatsApp → CRM connection
- •CRM → booking or sale
- •Revenue per campaign
- •Finally, you know which ads really work
UTM Tracking for WhatsApp & Instagram
We add smart tracking:
- •UTMs for WA links
- •Unique campaign entry points
- •Auto-tagging inside CRM
- •Lead source normalization
- •Pixel + server-side events
- •Perfect for Meta, TikTok, Google Ads
Pixel & GA4 Event Architecture
We structure your analytics the right way:
- •GA4 events (view, click, submit, WA tap, booking request)
- •Meta Pixel tracking
- •TikTok Pixel events
- •Tag Manager pipelines
- •Enhanced conversions
- •Clean, consistent, reliable data — finally
Multi-Channel Attribution Dashboards
Your dashboard shows:
- •Revenue by ad campaign
- •Cost per inquiry
- •Cost per booking
- •WhatsApp lead flow
- •Top-performing creatives
- •Conversion by channel (IG/TT/Website/Maps)
- •ROAS & ROI
- •Built in Supabase, Data Studio, Notion, or custom React dashboards
Conversion API (CAPI) Setup
We configure server-side tracking using:
- •Meta CAPI
- •TikTok Events API
- •GA4 server events
- •This improves tracking accuracy by 30–50% — essential in Bali/APAC where users often don't load full landing pages
Offline Conversion Tracking
For hospitality, real estate, and services:
- •Bookings entered into CRM = attributed to ads
- •Property sales linked to ads
- •Retreat payments tracked
- •Agency service sales tracked
- •Funnels showing full customer path
- •Sales teams enter revenue → system auto-attributes to campaigns
Tracking for WhatsApp-Only Sales Teams
Many businesses in Bali don't use landing pages at all. We provide:
- •WA click attribution
- •WA session tracking
- •WA lead source
- •CRM auto-tagging
- •Revenue mapping
- •Even WhatsApp-only businesses can measure ad performance
Tech Stack We Use
1. Analytics & Tracking Platforms
Industry-leading tools:
- •GA4
- •Meta Pixel
- •TikTok Pixel
- •Meta CAPI
- •TikTok Events API
- •GTM
- •Data Studio
2. Backend & Infrastructure
Robust technical stack:
- •Supabase
- •Next.js
- •HubSpot / B24 / Zoho / Notion
- •WhatsApp Cloud API
- •Node.js backend
Who This Is For
Pricing (Bali, Indonesia)
Basic Ads Tracking Setup
Meta + TikTok Tracking + WA Attribution
Full Multi-Channel Attribution System
Why Bali & APAC Businesses Choose Us
Related Case Studies
See how we've helped businesses in Bali and Indonesia achieve their goals with similar projects.
